Neoscape Ice Bucket Challenge

Neoscape Ice Bucket Challenge

If you’ve logged onto social media recently, you’ve probably seen videos of everyone from your friends to celebrities dousing themselves in buckets of ice water. …

 

Get to Know Haley Wilich, Project Coordinator

Get to Know Haley Wilich, Project Coordinator

You recently relocated from Washington, DC. Why did you decide to move to Massachusetts? What has been the biggest adjustment? I moved to be closer to …

 

Get to Know Lisa Jarnell, 3D Artist

Get to Know Lisa Jarnell, 3D Artist

You recently relocated from Portland, Oregon. Why did you decide to move to Massachusetts? What has been the biggest adjustment? Taking a job at Neoscape was …

 

Get to Know Maren Swanson, Freelance Mid-level Graphic Designer

Get to Know Maren Swanson, Freelance Mid-level Graphic Designer

Prior to working in Boston you worked as a graphic designer in Moscow, Russia. What was it like to transition from Moscow to Boston? Pretty easy, …

 

Get to Know John Wilyat, Digital Artist

Get to Know John Wilyat, Digital Artist

How did you get started as a digital artist and what interested you in the subject? I went to school for architecture but have always considered …

 

A Q&A with Neoscape’s new creative director Jill Krupp

A Q&A with Neoscape’s new creative director Jill Krupp

With over ten years of expertise in real estate, architecture, design, luxury goods and media, Jill Krupp has joined Neoscape as a Creative Director. Jill has …

 

ICSC RECon Recap: Sharing news from Las Vegas

ICSC RECon Recap: Sharing news from Las Vegas

Two weeks ago, we attended ICSC’s annual RECon event in Las Vegas. RECon is the global convention for the shopping center industry and provides huge …

 

The Three Secrets to Marketing Mixed-Used Developments Successfully

The Three Secrets to Marketing Mixed-Used Developments Successfully

Mixed-use real estate developments have never been more popular because of the proven success that can arise out of combining housing, retail and office space.  …

 

Why brand storytelling needs to evolve for the mobile age

Why brand storytelling needs to evolve for the mobile age

The chief marketing officer of a Fortune 500 company was pleased with the company’s re-brand. There was a new logo, font and tagline, a new …

 

3 Ways to Brand a Luxury Building

3 Ways to Brand a Luxury Building

Luxury is an overused marketing term, especially when it comes to real estate. Is there any property today that does not have luxury finishes or …